Elizabeth Underwood

Director of Marketing and Communications

Develop, oversee, and protect the university brand.
Develop and maintain cross-functional relationships with internal university stakeholders.
Direct the strategy for media buys and maintain vendor contracts.
Coordinate with procurement, and other offices, for oversight of contracts and preparation of scope of criteria for bid solicitations.
Oversee print and mailing purchasing and maintain vendor contracts.
Coordinate the management of content on external website; editing website pages as needed.
Provide management support for website strategy development and implementation.
Provide management support for content marketing and social media strategy implementation on all top-level university social media accounts.
Provide management support for print publication development, printing, and distribution.